“The worst thing about being a tourist is having other tourists recognize you as a tourist. “ - Russell Baker
The United Nations World Tourism Organisation (UNWTO) has celebrated World Tourism Day on September 27 since 1980. This date was chosen as on that day in 1970, the Statutes of the UNWTO were adopted. The adoption of these Statutes is considered a milestone in global tourism. The UNWTO believes that the date for World Tourism Day is appropriate because it comes at the end of the high tourist season in the northern hemisphere and the start of the tourist season in the southern hemisphere, when tourism is of topical interest to many people worldwide, particularly travellers and those working in the tourism sector.
The purpose of this day is to raise awareness on the role of tourism within the international community and to demonstrate how it affects social, cultural, political and economic values worldwide. At its Twelfth Session in Istanbul, Turkey, in October 1997, the UNWTO General Assembly decided to designate a host country each year to act as the Organisation’s partner in the celebration of World Tourism Day.
At its Fifteenth Session in Beijing, China, in October 2003, the Assembly decided the following geographic order to be followed for World Tourism Day celebrations: 2006 in Europe; 2007 in South Asia; 2008 in the Americas; 2009 in Africa and 2011 in the Middle East.
At its Fifteenth Session in Beijing, China, in October 2003, the Assembly decided the following geographic order to be followed for World Tourism Day celebrations: 2006 in Europe; 2007 in South Asia; 2008 in the Americas; 2009 in Africa and 2011 in the Middle East.
This year’s theme aims to highlight tourism’s role in a brighter energy future; a future in which the world’s entire population has access to modern, efficient and affordable energy services. Tourism, one of the world’s largest economic sectors, has already taken important steps towards this future – improving energy efficiency and increasingly using renewable energy technologies in its operations. These steps are creating jobs, lifting people out of poverty and helping to protect the planet.
Various activities are promoted around the world by various tourist organisations. Different types of competitions, such as photo competitions promoting tourism, as well as tourism award presentations in areas such as ecotourism, are held on World Tourism Day. Other activities include free entries, discounts or special offers for the general public to any site of tourism interest. Government and community leaders, as tourism business representatives, may make public announcements or offer special tours or fares to promote both their region and World Tourism Day on or around September 27.
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